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Lamkin’s New Initiative Reaches Out to Retailers

America’s oldest and most innovative grip manufacturer, Lamkin recently conducted an all-new ‘customer-first’ initiative and the detailed feedback is more closely aligning the company’s products and service programs with the needs of green grass and off-course retailers as well as custom clubmakers.

As part of the program, Lamkin worked with more than 15,000 golf retailers and professional clubmakers on topics, such as regripping practices, grip sales, customers feedback, inventory, distribution services and many other issues, which Lamkin considers essential in providing the industry’s finest customer service and highest quality grips.

“Lamkin recognizes that no one knows a retailer’s or clubmaker’s business like the proprietors do, so their information has greatly helped us in designing our grips, promotions and services to meet their needs and the needs of their customers for the coming year,” says Bob Lamkin, president of Lamkin Corporation. “No successful company can operate in a vacuum, and that’s why we always encourage as much input and feedback as we can from our customers. As America’s oldest grip manufacturer, we’ve provided golfers with the finest premium quality grips in the industry for more than 80 years and we will continue for another 80 years by working side-by-side with the people who know, trust and support Lamkin grips.”