It’s that time of the year in many parts of the country when the weather is very hot and humid. Trying to keep your grip from slipping can be a challenge. Our new 3GEN material, found on both the white Performance Plus and on the N-DUR grips, can help prevent that from happening. If you use a wet towel to wipe the grip, it not only cleans it, the material is re-activated making it even tackier. Here is a testimonial from someone who emailed me: “I had a cool experience last Sunday. We had 90 degree temperature and extremely high humidity. I walked 18 holes and was sweating like crazy (hope I don’t make you gag!!), but my N-DUR and PP 3GEN grips got so tacky. I had the three guys in my group feel them as well as the foursome behind us. They wanted to know what I put on the grips to make them so tacky!”
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Blog
Re-activate 3GENJune 25th, 2010The Name GameMay 26th, 2010It’s that time of year when we start developing new products and thus have to come up with new names. After a few weeks of brainstorming sessions and trademark searches, I’ve come to the conclusion that naming babies might be easier. Nonetheless, it is a pretty fun and creative process and we gather input from lots of Lamkin employees. Of course, the naming experts have a lot of guidelines for what constitutes a good name–visual appearance, distinctiveness, depth, energy, positioning, sound, trademark availability, international compatibility, etc. Quite simple, right? Hardly. Of course, we can definitely over-think the process. Yes, a name is important, but the marketing and advertising behind it, not to mention the most important aspect–the product’s quality–will determine its longevity. I remember hearing many names for the first time and wondering why this or that company thought they made a wise choice. I must admit, when I first heard “Big Bertha” years ago I said to myself, “What a strange name.” Well, the product sure took off. Last year when we doing our product naming we were thinking about Lamkin’s 85 year family history. 3GEN represents the fact that third generation is now leading the company, and it also signifies an advanced generation of synthetic rubber. (Who knew at the time that one of our competitors would come out with 2GEN.) As for N-DUR, it reflects the enduring history of our company, and also the fact that Lamkin grips are known for their durability. Another nice thing about both names is that they fit easily on our end caps! Lastly, they passed the trademark test. You’d be amazed at how many names we thought of did not. I’m not ready to share our 2011 choices but I can say that they continue to expand on a common theme and legacy–one that we are proud of. Stay tuned! Inside Golf TVApril 21st, 2010
On a separate note, Lamkin grips scored another victory on the PGA Tour at the Verizon Heritage golf tournament at Harbour Town Golf Links. The King “N-DURS” at The MastersApril 9th, 2010This is the most wonderful time of year…The Masters begins in beautiful Augusta. Early this morning, Arnold and Jack hit ceremonial opening drives. What an appropriate tribute to two great champions who have given so much to the game of golf and to the history of this tournament. What was especially exciting to us–Mr. Palmer’s driver featured Lamkin’s new Royal Blue and White N-DUR grip. Take a look at the photo. On the Road AgainApril 1st, 2010No one here racks up the frequent flyer mileage as much as Bob Lamkin, whether it’s checking out our factory in China, meeting with our OEM partners, or competing in tournaments. Last week Bob was in Orlando for the Arnold Palmer Invitational. Not only did he meet with many of the Tour players who use our grips (including the winner of this year’s Transitions tournament) but he also played in the pro-am with the 2009 British Open champion. (Okay, Bob’s not one to brag but I will–he often looks like one of the pros out there and no, it’s not just because he dresses like one. You should have seen the crowd erupt at Bay Hill’s 18th when he finished with a birdie. Well, maybe it wasn’t a Sunday crowd, but there were at least 25 there!) The great thing about traveling is knowing that when you return, beautiful San Diego awaits. It’s not surprising that almost all of the golf equipment manufacturers are located here, although Lamkin is actually located a bit away from the pack. Our offices are in Otay Mesa (close to the border) rather than in Carlsbad. This actually makes it easy to check in on our factory in Mexico. Wow are they busy. The new N-DUR and Performance Plus with 3GEN grips are in such demand that they’re working overtime. A good problem to have! Lamkin N-DUR on the TourMarch 19th, 2010Being in the grip business, we are accustomed to looking closely at Tour players on TV and in photos to determine which golf grips they are playing. Granted, sometimes it’s a stretch to figure it out and we have to rely on our star Tour rep Mike Neal to give us a clue. Nonetheless, it doesn’t stop us from assuming that every golf fan has such similar viewing habits. Of course golfers notice the grips on a Tour player’s clubs! Well, maybe not. I must admit it’s a bit nerdy. (Don’t tell that to our sales team.) So, if you’re not one to meticulously decipher which golf grip a certain player is using, you’re probably not alone. To be sure, Lamkin grips, particularly Crossline, have always had great acceptance by Tour players. In fact, three of the top five European Tour money leaders use Lamkin, two of the top five Champions Tour money leaders use our grips, as do some of the top ten PGA Tour players. But here’s the exciting news. A few months ago, we introduced our new N-DUR grips with 3GEN synthetic rubber. As you can imagine, it often takes awhile to gain Tour acceptance with a brand new product because many players are pretty set in their ways. However, this past week at The Puerto Rico Open, the second place finisher used N-DUR grips, one shot behind the winner. It certainly gave us reason to smile…and hunt down any photos we could find featuring the grips in play! Bob Lamkin InterviewFebruary 18th, 2010
http://www.youtube.com/watch?v=ok2aPWYywS4 He’s a natural on-air talent aka “One-Take Bob.” Wishing you a wonderful new year!December 28th, 2009 Lamkin San Diego employees celebrate the holidays It’s hard to believe another year has gone by, not to mention another decade! Although 2009 was a tough year for many, we at Lamkin have much to be thankful for. We’re looking forward to 2010 and hope that you share our excitement and optimism. In the coming year we will celebrate our 85th year in business as a family-owned company. Although we’re taking some days off over this holiday season, things never slow down. Our factories are very busy making grips; our new N-DUR and Performance Plus with 3GEN grips have generated much demand. We’re also preparing for the annual PGA Show in Orlando at the end of January. In addition, we’ll be participating at the Demo Day held at Orange County National Golf Course. As soon as normal work hours resume January 4th, it’ll be crunch time. In the meantime, we wish you and your families all the best as 2009 comes to a close! |
Beginning this month, Inside Golf Magazine, a syndicated television show airing regionally throughout the country on Fox Sports Net, will feature a segment on Lamkin grips. Bob Lamkin was recently interviewed at Aviara and a portion of this interview appears during the show. Watch it here 
Anyway, it was a fun event and a great way to connect in person with many of the PGA players. Of course, a highlight was eating in the caddie van, thanks to our great “Tour Guide” Mike Neal. We are also privileged to have such a special relationship with Mr. Palmer. He certainly hosts a first class event. The course was in excellent condition and the pro-am was extremely well-organized. No wonder there’s a waiting list to play in it.
Check out the video of Bob discussing Lamkin’s new grips: