Lamkin posted two TOP FIVE finishes at the Northern Trust Open this past weekend, including a first-place finish for the classic Crossline grip! Also atop the leaderboard, in the 4th place position, was the Crossline Tour grip. Of course the new series of 3GEN grips are earning rave reviews, but there’s a reason why the Crossline brand is one of the best-selling and top-rated grips in the industry year after year! They look great, feel great, play great and wear great. Dollar for dollar, a new set of Crossline grips is probably the best investment you can make in your game. For $50-$60, you can get an entire set of new Crossline grips and totally refresh your clubs. Save on regripping costs with do-it-yourself installation. With a fresh new set of Crossline grips, currently used by dozens of Tour players, you’ll be the envy of your foursome.
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Blog
February 22, 2011: LAMKIN TOUR UPDATEFebruary 24th, 2011There’s a good chance you’re already playing our gripsJanuary 12th, 2011Do you know what brand of grips you’re playing with? You’d be surprised how many people actually have Lamkin grips on their clubs yet don’t even know it. We’ve been providing grips to all the major club manufacturers for years. Chances are though, you won’t see the Lamkin logo on them. We’re hoping to see that change. And speaking of change, if you want to change your game, change your grips. It’s a relatively inexpensive way to feel like you have a set of new clubs. If you’re grips are worn, if you’ve played over 40 rounds with them, or if you’re holding on for dear life to prevent your hands from slipping, it’s time for new grips. Our 3GEN grips with patent pending technology stay tacky in all weather conditions–even snow. (Okay, we haven’t really tested them in snow, but be the first and let us know.) Champions Use LamkinDecember 16th, 2010Snow. Rain. Frost. Fewer hours of daylight. Winter is almost here, but it’s hard to tell out here in Southern California. We certainly feel for all of you around the country who have put away your clubs. Just remember, when you take them out again, it’ll be time to re-grip! And for those of you who are lucky enough to keep hitting the links these next few months, give yourself a treat and replace those old grips. I know, shameless promotion…but really, we’re trying to help you improve your game and new grips certainly make a difference. You won’t be gripping so tightly and that will help you make a better swing. You’ll play like a champion. Speaking of champions, we’d like to congratulate the seven Champions Tour players who were victorious this year using Lamkin grips. Eight total wins. Although Crossline is still the most popular grip on Tour, we’re seeing a trend toward using grips made with newer materials such as 3GEN, more colors, and bigger grips. From all of us at Lamkin, we wish you a very happy holiday season. GOLD RATING FOR N-DUR AND PP3GEN GRIPS IN GOLF DIGEST’S HOT LISTOctober 8th, 2010Lamkin’s N-DUR with 3GEN and Performance Plus with 3GEN grips were rated Gold in Golf Digest’s latest issue. Their Hot List judges reviewed 52 grips and selected their top 10 based on the grip’s technology story, playability and feel. Only four grips received a gold rating, with Lamkin accounting for two of them. In addition, our Crossline Tour grip received a silver rating. Check out their reviews on their website or on page 73 in the November print issue. PP3GEN Winner at Czech OpenAugust 23rd, 2010Exciting news: The Czech Open winner used the Performance Plus with 3GEN grip on his driver and Performance Plus grips on his irons. Over the years, many Tour players have won with Crossline grips, but this is first PGA European Tour win with Lamkin’s new grip. We certainly expect this number to increase. A winner at the U.S. Women’s OpenJuly 12th, 2010One thing that did not succumb to pressure and heat at this year’s U.S. Women’s Open at Oakmont was the putter grip used by this year’s champion. It’s top secret right now, but this white putter grip made with proprietary 3GEN material is due to be in Lamkin’s product line-up next season. The good news is that in premier professional play it proved to be a winner. Look for it in the future! Re-activate 3GENJune 25th, 2010It’s that time of the year in many parts of the country when the weather is very hot and humid. Trying to keep your grip from slipping can be a challenge. Our new 3GEN material, found on both the white Performance Plus and on the N-DUR grips, can help prevent that from happening. If you use a wet towel to wipe the grip, it not only cleans it, the material is re-activated making it even tackier. Here is a testimonial from someone who emailed me: “I had a cool experience last Sunday. We had 90 degree temperature and extremely high humidity. I walked 18 holes and was sweating like crazy (hope I don’t make you gag!!), but my N-DUR and PP 3GEN grips got so tacky. I had the three guys in my group feel them as well as the foursome behind us. They wanted to know what I put on the grips to make them so tacky!” The Name GameMay 26th, 2010It’s that time of year when we start developing new products and thus have to come up with new names. After a few weeks of brainstorming sessions and trademark searches, I’ve come to the conclusion that naming babies might be easier. Nonetheless, it is a pretty fun and creative process and we gather input from lots of Lamkin employees. Of course, the naming experts have a lot of guidelines for what constitutes a good name–visual appearance, distinctiveness, depth, energy, positioning, sound, trademark availability, international compatibility, etc. Quite simple, right? Hardly. Of course, we can definitely over-think the process. Yes, a name is important, but the marketing and advertising behind it, not to mention the most important aspect–the product’s quality–will determine its longevity. I remember hearing many names for the first time and wondering why this or that company thought they made a wise choice. I must admit, when I first heard “Big Bertha” years ago I said to myself, “What a strange name.” Well, the product sure took off. Last year when we doing our product naming we were thinking about Lamkin’s 85 year family history. 3GEN represents the fact that third generation is now leading the company, and it also signifies an advanced generation of synthetic rubber. (Who knew at the time that one of our competitors would come out with 2GEN.) As for N-DUR, it reflects the enduring history of our company, and also the fact that Lamkin grips are known for their durability. Another nice thing about both names is that they fit easily on our end caps! Lastly, they passed the trademark test. You’d be amazed at how many names we thought of did not. I’m not ready to share our 2011 choices but I can say that they continue to expand on a common theme and legacy–one that we are proud of. Stay tuned! Inside Golf TVApril 21st, 2010
On a separate note, Lamkin grips scored another victory on the PGA Tour at the Verizon Heritage golf tournament at Harbour Town Golf Links. On the Road AgainApril 1st, 2010No one here racks up the frequent flyer mileage as much as Bob Lamkin, whether it’s checking out our factory in China, meeting with our OEM partners, or competing in tournaments. Last week Bob was in Orlando for the Arnold Palmer Invitational. Not only did he meet with many of the Tour players who use our grips (including the winner of this year’s Transitions tournament) but he also played in the pro-am with the 2009 British Open champion. (Okay, Bob’s not one to brag but I will–he often looks like one of the pros out there and no, it’s not just because he dresses like one. You should have seen the crowd erupt at Bay Hill’s 18th when he finished with a birdie. Well, maybe it wasn’t a Sunday crowd, but there were at least 25 there!) The great thing about traveling is knowing that when you return, beautiful San Diego awaits. It’s not surprising that almost all of the golf equipment manufacturers are located here, although Lamkin is actually located a bit away from the pack. Our offices are in Otay Mesa (close to the border) rather than in Carlsbad. This actually makes it easy to check in on our factory in Mexico. Wow are they busy. The new N-DUR and Performance Plus with 3GEN grips are in such demand that they’re working overtime. A good problem to have! |
Beginning this month, Inside Golf Magazine, a syndicated television show airing regionally throughout the country on Fox Sports Net, will feature a segment on Lamkin grips. Bob Lamkin was recently interviewed at Aviara and a portion of this interview appears during the show. Watch it here 
Anyway, it was a fun event and a great way to connect in person with many of the PGA players. Of course, a highlight was eating in the caddie van, thanks to our great “Tour Guide” Mike Neal. We are also privileged to have such a special relationship with Mr. Palmer. He certainly hosts a first class event. The course was in excellent condition and the pro-am was extremely well-organized. No wonder there’s a waiting list to play in it.